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LEGO transforms play with smart brick technology at CES 2026

When a small square ‘Smart Brick’ was combined with LEGO blocks assembled in the shape of a car, a ‘vroom’ sound of starting ...

Lego Smart Play hands-on: Using Smart Brick technology to get kids to play together

Lego’s Smart Play system announced at CES 2026 earlier this week is a new embrace of digital technology that we haven’t seen ...

Lego's high-tech Smart Brick is dividing its adult fanbase

Love it or hate it, Lego's Smart Brick has elicited strong reactions from its adult fanbase as they process the analog ...

Lego unveils a technology-packed Smart Brick at CES 2026

The Smart Brick has a 4.1mm ASIC chip inside of it that Lego says is smaller than a standard Lego stud. It runs something ...

How Lego designed its new interactive Smart Brick

The new Smart Play system centers around a new Lego Smart Brick that can play sounds, light up, and interact with other ...
Observer

LEGO’s ‘Smart Brick’ Gives Its Plastic Bricks the Power to See, Hear and Feel

Debuting at CES, LEGO’s Smart Brick blends physical toys with subtle tech to create a more responsive play world.

Lego debuts Smart Brick and Smart Play system that reacts as you play. Here's how it works.

Developed by the Lego Group’s Creative Play Lab, the Lego Smart Play system will make sounds and activate lights based on ...
autoevolution

LEGO's Interactive Smart Brick Has Sensors and Sound

LEGO has just unveiled a radical shift: fans will be able to interact with their LEGO builds. The technology will be ...