When it comes to modern marketing, consumer research provides marketers with the insights needed to keep up with the ever-evolving preferences and behaviors of their audience. Consumer research ...

The rise of e-commerce and data-driven digital advertising is chipping away at the reasonable consumer standard, a ...

Private equity has long been celebrated for unlocking value in undervalued companies and underperforming sectors. Yet, despite its financial acumen, the industry faces a critical and often-overlooked ...

MALIBU, Calif., Dec. 19, 2025 /PRNewswire/ -- The Consumer Marketing Awards (CMA Awards) announces the winners of the 2025 program and introduces a new Icon of the Year honor, awarded to The Michelin ...

Forbes contributors publish independent expert analyses and insights. Gary Drenik is a writer covering AI, analytics and innovation. The shift away from third-party cookies has amplified the demand ...