Every business fights to be seen. They use logos, slogans, and style. Families should do the same. My view is simple: every family needs a crest or logo. Not for show. For identity, unity, and legacy.

LOUISVILLE, Ky. — Months after opening Lynn Family Stadium, Louisville City FC has revealed its new logo. Club President Brad Estes said the change is about evolution, not changing the LouCity's ...

Nike on Friday apologized and halted the release of a logo for a sportswear line that bore a striking similarity to the U.S. Naval Academy crest scheduled to launch Sunday. The logo, which was a ...