For the new Honma TW777 lineup of drivers, fairway woods, hybrids and irons, more distance comes from new sole designs, faster faces, breakthrough materials and even subtle visual tweaks that can work ...

Speed is accentuated with Honma Golf's latest complete set of clubs, the T//World GS — the GS standing for gain speed. The GS line replaces the T//World XP-1 line and was designed for players seeking ...

Professional golfers are used to evaluating a product during the creation process — it’s an unwritten part of the job description where feedback can shape an entire design or a few select aspects ...

Justin Rose’s new endorsement contract with Japanese luxury equipment brand Honma, hinted at almost two months ago, became official today. Honma announced the deal with the No. 2-ranked player in the ...

From a milk crate filled with nondescript golf balls in varying states of form, I grab a grungy Strata that looks like it could have been made when I was still in high school and tee it up on the far ...

Japanese club and lifestyle brand Honma are looking to gain a share of the growing Indian market for quality equipment with the entry level T//World Gain Speed and mid-range Beres lines of golf clubs.

Our Take: Honma’s new XP-1 driver is designed to have a clean, classic-looking profile while also offering forgiveness that mid-handicappers need. It has an ultralight ET40 carbon crown with a 15-gram ...