Imagine you need to add a new feature to an IT product. If your first thoughts are “How will we do this?” and “What’s the deadline?”, you have a project-based mindset. Project thinking focuses on ...

Faith writes guides, how-tos, and roundups on the latest Android games and apps for Android Police. You'll find her writing about the newest free-to-play game to hit Android or discussing her paranoia ...

Before you can start promoting your business, you need to have a marketing strategy that defines what you are selling, how much it costs, and where customers can find it. The four Ps of marketing are ...

Accelerate your tech game Paid Content How the New Space Race Will Drive Innovation How the metaverse will change the future of work and society Managing the ...

Launching a startup usually means obsessing about whether product-market fit (PMF) has been achieved in its early days. More broadly, PMF is a term we use to describe a product or service that has ...

Building momentum without an existing user base is hard. But if your business is going to succeed, it has to be done. Building a minimum viable product (MVP) is crucial for gathering valuable customer ...

Achieving product-market fit (PMF) arguably ranks as both the No. 1 strategic objective and the biggest challenge for early-stage founders. Hitting this critical milestone tells you — and any ...

Asad Kausar is CEO at Dabaran, a premier Chicago-based SEO agency helping businesses grow their online presence and expand their audience. Starting a new business is the beginning of an exciting ...