Top market research tools include Tableau, Google Trends, BuzzSumo, Semrush, and Quora. Learn which 18 platforms help entrepreneurs make data-driven decisions.

While nearly 90% of startups make it through their first year, about 70% fail within the subsequent five years Research from Deloitte highlights that customer-centric companies are 60% more profitable ...

As we move deeper into this decade, the question “Should we invest in research?” is becoming “How do we weave market ...

In the current life science business environment, new product development is swift, competition is fierce, and the marketplace is fragmented with multiple distribution channels. There is less room ...

If you’re still focusing on the brand, and not the consumers you want to reach, that’s your first clue that you may need to reimagine your insights approach. My company's research has shown that just ...

Recently the methods and tools available for market research have significantly evolved. As businesses strive to understand their customers better and tailor their offerings, leveraging cutting-edge ...

Often divided into primary and secondary research, market research helps businesses identify key factors influencing their market, including the competitive landscape, target audience characteristics, ...

Market research has always been an integral part of building a brand. Conducting market research means gathering information and learning more about your target market, establishing potential customer ...

They also have B2B-specific training and a personal account feature to save your favorite stuff. Improve your writing for ...

Set custom instructions, filter chosen materials, and record voice briefings to get accurate insights and polished deliverables faster.