"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links." If you’re just starting to explore K-beauty land, it’s impossible to know where to start. That’s why I ...

"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links." One of my first introductions to makeup was watching my cousin paint her face with products from various ...

New nail trends are constantly popping up on social media. If you're on the hunt for your next fall manicure, we have just the thing. "Korean blush nails" are making waves on TikTok and Instagram, and ...

With the rise in popularity of K-pop, Korean dramas and skincare, Korean makeup has also been attracting the interest of ...

If your bathroom cabinet is already stocked with Korean skin care products and you’re looking to expand your K-beauty obsession to your makeup bag, you’ve come to the right place, because this article ...

Want to support independent women's media? Become a Mamamia subscriber and get an all-access pass to everything we make, including exclusive podcasts, articles, videos and our exercise app, MOVE. If ...

K-Beauty might have flipped the world of skin care on its head, but the best Korean makeup is where the innovation really goes to show. Think sheer, skinlike finishes with a whisper of natural-looking ...

Call it the Barbie effect. Bold shades of hot pink are not only dominating the runways and red carpets this summer, but the hue is also making its way into the realm of makeup. While previously the ...

When you think of Korean beauty, an emphasis on skincare is likely what first comes to mind. Maybe you’ve seen a 10-step K-beauty regimen video on YouTube or personally tried some of these unique skin ...

You do your 12-step Korean skincare routine every day, but South Korea’s innovative beauty industry has something special for your makeup bag, too. Korean beauty makeup products tend to reflect the ...