There are many areas of potential confusion and conflict between product management and portfolio marketing. While recommendations on roles and responsibilities exist, other factors are more important ...
Paige Franklin has stepped into the role of Marketing Manager at Guidehouse, a move she announced on LinkedIn. In her new position, Franklin will lead marketing initiatives supporting the firm’s ...
A product marketing manager is crucial in driving demand for and adoption of a company’s products or services. Operating within a marketing agency or a corporate setting, this role involves close ...
Content marketing has come a long way since its early days. You can no longer write something, post it online, and expect it to generate positive results because you were one of the first to write on ...
When reviewing job growth and salary information, it’s important to remember that actual numbers can vary due to many different factors—like years of experience in the role, industry of employment, ...
WAYNE, N.J.—JVC Professional Video has appointed Kelli Matthews to the role of marketing manager with responsibility for developing, implementing and executing its marketing strategies. Matthews will ...