A viral TikTok jingle by a Dr Pepper super-fan became a major ad for the soda brand, premiering during the CFP championship.

The tech platform is debuting new ad format geared specifically toward entertainment advertisers, with creators on the ground ...

Fans of the creator's original video pressured the company to use the jingle in an actual ad. On Monday, a commercial aired ...

Dr Pepper worked with TikToker Romeo Bingham to feature a viral jingle in an ad during the College Football Playoffs. Social media users are loving it.

The TikTok user who created a jingle for Dr Pepper that was actually used in an ad has people asking questions about who they ...

With a deal set to close Thursday transferring control of TikTok’s U.S. operations to a new investor consortium, the video ...

TikTok has introduced new ads to help entertainment brands link short-form video engagement to subscriptions and ticket sales ...

Streaming Ads and New Title Launch are meant to deliver personalized, entertainment-specific content and drive subscriptions ...

A TikTok ad for popular Netflix show “Never have I ever” lists Myrtle Beach as something you never want your significant other’s relatives to know about. Along with Myrtle Beach, it lists central ...