The year 2025 was a year of beauty innovation, bold experimentation, and self-expression, but it was defined less by maximalism and more by intentionality ...

Eye patches are instantly hydrating and provide for a mild ‘de‑puffing’ effect that comes from the cooling sensation of the ...

Evoke is in advanced talks with VC firm 3one4 Capital to raise $3 Mn to $4 Mn in Series A funding, sources told Inc42.

Fresh capital will be used to deepen R&D, expand product innovation and build offline and omnichannel distribution capabilities, co-founder Nikita Khanna told Moneycontrol.

When 52-year-old Harpreet Kaur logged into her favourite beauty platforms this season, she was ready for slashed prices and impulse indulgence—but not for the word serum greeting her from every ...

When I was busy researching for this story, I’d shared the idea with a friend of mine. Their immediate response? “Don’t tell me this is an actual thing!” Weddings today aren’t just about traditional ...