En 2025, la relation client a changé. Radicalement. Les avis sont toujours décisifs. Mais les clients s’expriment moins, attendent plus… et veulent du vrai. ✅ Des avis sincères, émotionnels, utiles ✅ Une réponse rapide, personnalisée, humaine ✅ Des canaux fluides : mail, réseaux, chat, visio ✅ Une IA au service de l’expérience, pas à sa place Aujourd’hui, chaque retour client mérite d’être traité avec attention, méthode… et empathie. Parce que répondre à un avis, c’est bien plus que cocher une c
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